How to organize a business for the production of musical instruments

* The calculations use the average data for the World

The production of musical instruments is in most cases a rather complicated process, even drumsticks that seem easy to manufacture are produced using special technology, in which more than one unit is involved (but more on that below). Therefore, a relatively small number of people are engaged in such a business, in most cases these are small teams that work with customers only by reservation and thus offer unique handmade products.

It is practically impossible for a beginner to compete with large companies at the moment, many of the manufacturers of musical instruments are companies with a long history and a well-known name, they have not only an excellent material base, but also rich experience and specialists who know their job perfectly. Therefore, a novice entrepreneur can choose two directions in this type of business. The first is the piece-by-piece manufacture to order of that musical instrument, the production technique of which he perfectly mastered. The second is the opening of a small enterprise that produces products of the lower, less often the middle, price segment, that is, aimed at beginners and music lovers.

To rely on eminent musicians not to buy musical instruments from the new company, this contingent of consumers has long been served by the largest market players. The production of musical instruments can be mastered almost independently, there would be talent and time to study all the features of the process, otherwise this work comes down to the ability to assemble all the components together and tune the musical instrument. By the way, tuning is the most important part of the production process, it is due to it that the desired product characteristics are achieved, and here you need to have sufficient knowledge and skills about the nature of the origin and extraction of sound from a musical instrument.

Also an important question - what exactly to do? what tool to produce? Currently, a relatively large number of people are engaged in music, this includes students of music schools who may need all kinds of musical instruments from flutes and harpsichords to double basses and harps; A very large percentage of potential consumers are amateurs who unite in their groups. It so happened that most often beginner rock groups are organized, and for this direction of music, first of all, electric guitars and bass guitars, drum sets and, somewhat less often, synthesizers are required. Acoustic guitars and pianos are widespread among the common population, less often grand pianos (they can be combined with the word piano). It should also be noted that the total number of companies engaged in the musical instrument industry around the world is quite large, only each company strictly occupies its own niche. So, for example, pianos are made not only as a musical instrument, but also as part of the interior of the room, in connection with this their musical characteristics do not always correspond to the highest quality, but the external performance is excellent. An entrepreneur who has decided to engage in such a business opens up many options for organizing his business, and he can choose the area that is not yet very busy with competitors.

To get started, you need to register as a business entity. Private workshops and small organizations can be run by an individual entrepreneur - the organizer of this initiative. If you need to register a legal entity, then it is better to choose the form of a limited liability company, because in this case a simplified taxation system will be available, which involves transferring to the state’s benefit no more than 6% of income or 15% of operating profit. The activity itself falls within the definition (OKPD 2) 32.20 Musical instruments. There are also state standards for musical instruments, but it is not always necessary to take them into account in their activities, although, for example, a music school is much more likely to buy an instrument that meets state standards than one that is made only according to the schemes and ideas of the master.

Next, you should find a place to place your production. If you plan to work in the format of a private workshop, then a small space is enough, it can be a large room in the house or just a utility room on your own site. Of course, this is suitable if it is supposed to produce oversized tools. For example, for the production of pianos, a large platform with high ceilings will be required, there is also experience in the production of these instruments on an industrial scale, and this requires a huge complex with a workshop for the production, preparation of components, storage facilities, hence the purchase of an appropriate fleet, in general, here you need to think about opening a full-fledged plant. The same applies to the production of many electric musical instruments, for example, synthesizers, because in addition to the production unit, you need a laboratory to create electrical parts, their settings and selection. Therefore, only a few firms are engaged in synthesizers, and in most cases these are large-scale productions of all kinds of electronics, and not just synthesizers alone. Thus, the dimensions of the premises are determined independently in each particular case, there are no general wishes for such a process.

Depending on the selected tools that are planned to be manufactured, the appropriate equipment is selected, as well as suppliers of materials. For almost every musical instrument, the optimum raw material has already been selected, and the most important is wood. Depending on the type of tree, the sound of the instrument can vary greatly, often taking into account not only the breed itself, but even the age of the tree and its place of growth. Of course, such subtleties need to be considered only for those craftsmen who produce really high-quality tools designed for an experienced and knowledgeable user. In addition to wood, a very large number of materials will be required, up to metals and alloys, and of course, appropriate equipment for processing, preparation and manufacturing. Some "craftsmen" create musical instruments almost from improvised means, but masters use only most of their expensive materials, some of which can be obtained far from immediately, but after a long period of time. For example, wood for some parts of the piano is dried throughout the year.

Thus, the cost of opening your own company for the production of musical instruments can be several tens of thousands of rubles - something like handicraft production - and several millions, and sometimes even tens of millions of rubles - for the complex full-fledged production of complex units.

Piano production. It can be divided into piano production and piano production. The former are of higher quality, but at the same time more massive and complex, the latter are simpler and smaller. For concerts and professional musicians, pianos are usually ordered, but the piano belongs to the lower price segment, which means there are usually more consumers. Moreover, keyboards are considered one of the most beautifully sounding instruments, among people who want to make music, only guitars can compete with piano, all other instruments are usually not so popular. The differences between the piano and the piano in the design, in the piano all the main parts are located horizontally, in the piano - vertically, hence such a significant difference in size.

Making a piano is one of the most complex processes, it requires a very large amount of manual labor if you plan to get a truly high-quality product. However, it is unlikely that it will be possible to reach the level of eminent manufacturers, therefore it is possible to choose the low cost of the product with its competitive advantage. To work in such a production will require a very large staff, although theoretically one person can assemble the piano, resorting only to the help of auxiliary workers for simple operations.

It should also be noted that production rates are very low; in some large companies it takes several months to produce a grand piano alone, and sometimes even a year, however, several products are manufactured simultaneously. Thus, a very modest amount of good tools can be assembled per year, but this option is suitable only for well-known companies and / or companies that work only on order.

Work will require engineers, simple workers, carpenters, specialists in tuning musical instruments, all this is served by additional people who are involved in the production process at its various stages. Part of the work can be outsourced, although usually companies themselves produce all the parts from purchased raw materials. As already noted, the piano often becomes not only a musical instrument, but also part of the interior of the room, a whole staff of designers works on the image, complex drawings are made and the necessary components are selected.

Industrial production will require complex and expensive equipment, the simplest are milling machines, as well as lines for the collection of components with special forms. There are more technically sophisticated equipment, for example, for threading strings. Moreover, all this equipment is not produced on a large scale, it is made only to order, and it will be quite difficult to find a company that will deal with this issue. Rather, not every entrepreneur will be satisfied with the conditions put forward by large and well-known equipment manufacturers.

A simpler way is to assemble the pianos yourself on order, limiting yourself to a few products a year, but this is no longer like a business, but a profitable hobby. It is clear that only professionals in their field can do this, therefore, wages will be appropriate. In general, the production of piano is a rather complex type of activity that requires a very solid investment.

The manufacture of guitars. Here it should be noted right away that acoustic and electronic guitars are fundamentally distinguished in their production, electric bass guitars are also a separate category, which are essentially another instrument, but they are structurally performed almost in the same way as ordinary electric guitars. Many companies are involved in the production of acoustic guitars, because it is a relatively simple type of activity (especially compared to the same pianos). In general, one person is able to cope with the process of manufacturing a simple guitar, with the ability to work on wood, he can even create a unique appearance, only we must not forget that even the shape and type of wood greatly affect the characteristics of the product.

The creation of an electric guitar (and electronic bass) is in fact a much more technically complex process, but an entrepreneur may not be involved in the creation and tuning of electronics, but buy a ready-made “stuffing”, and then install it in a prepared case. Of course, a certain level of knowledge and skills will be required here, but it is many times easier than arranging the release of synthesizers. By the way, there are also synthesizer guitars.

The production of guitars can also be put on stream, while too complicated equipment is not required, or else manual manufacturing of unique products is required. The second method is sometimes even more profitable, because the products are sold out immediately, do not linger in stores, while many guitarists want to express themselves through their instrument, and not only with the help of a virtuoso game. Considering that today, playing the guitar is a very popular direction, you can count on a fairly large flow of customers if you offer their adequate price (because not all of them are rich) and a truly high-quality product. But here we must not forget that there are many companies that manufacture guitars, many of them are focused on the lower price segment, so it can be difficult to enter this market and gain their place.

Drum production. In general, the drum is part of the drum kit, which includes a large number of elements, there are many varieties for different styles of the game. However, most often the drums (membrane) and cymbals themselves are directly in demand. And their production is significantly different from each other. An important element is drum sticks, which are generally more often considered as consumables among drummers. Consider the production of drum kit parts only separately. So, directly the drums themselves can be assembled independently, here you will also need wood, sometimes plastic, steel (or from other metal) parts, the membrane itself. An experienced master relatively quickly collects the drum, you can also put their production on stream. In general, a team of ten people can fully meet the demand for products. But the manufacture of plates is only a manufacturing process. This will require metal processing equipment, such as billet casting machines, heat treatment furnaces, rolling mills. It is also necessary to know exactly the percentage of metals in the alloy, because only in this case can the desired sound of the cymbal be obtained. Therefore, they are made only in factories, which often have their own laboratories for finding the optimal combination of components.

Next is the manufacture of drum sticks. A master can make them on their own, but such tools are suitable only for beginner amateurs or people who do not understand anything in music, because the weight of the stick, its strength, density and size greatly affect the game on the drum kit. Therefore, they are made from special wood in production, after that they are coated and, most importantly, because it can only be provided by machines, then they are transferred to a special line where the sticks are selected in pairs. Their weight is determined, due to which only identical products fall into the package. And then - directly the packaging of the finished pair, after which it can be sent for sale.

The production of violins. It also refers to a fairly common production, because the violin may not be as popular as a guitar or piano, but many students of music schools choose it. The violin can also be electric, it is often used in modern genres of music, but the usual is still quite common. The manufacture of violins has always been considered the inheritance of only great masters, and today only one person can create them. It is very important to select the right wood in the production of the violin, there are even several schools by the method of assembly, in general this instrument is not so difficult to assemble, how to configure and select all its components. The sound of the instrument is determined by the physical characteristics of all its parts, their compatibility and tuning and adjustment subsequently. In general, handmade violins are valued several orders of magnitude higher than those obtained in the process of mass production, and only a high-class master of his craft can do this.

Matthias Laudanum

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