Minimum starting capital
from 4 monthsPayback
55%Profitability
from 25 000 ₽Profit per month
The number of various gadgets per capita is growing every year: mobile phones, players, game consoles, players, tablets ... Accordingly, the demand for various accessories for all these mobile devices is growing. Covers from various materials perform two functions at once - protective and decorative. In the latter case, the choice of covers is limited only by the imagination of the manufacturer.
How to make the production of covers profitable and profitable business
At the same time, depending on the starting capital available to the entrepreneur, he can choose two production options - to produce the covers themselves or to apply images to existing blanks. In the first case, the covers are made of genuine leather (the preferred option) and leatherette.
The cost of one product is 50 rubles, and at retail it is already sold for 250-400 rubles. Sewing covers made of genuine and artificial leather will require a small room (with an area of about 17-20 square meters) and simple equipment, including sewing machines, a cutting machine, a punch, a button machine, an embossing device, etc.
As materials for the production of covers you will need natural and artificial leather of various shades, but of a certain density (the material should be dense enough to protect the contents from minor damage, and at the same time, keep the shape well), buttons, Velcro, lining material, rhinestones, key rings, etc.
There are no special requirements for the location of the workshop, but think in advance how and to whom you will sell finished products. If you plan to produce a small number of cases of a special design from high-quality leather, then it is better to sell them on your own - through a company outlet, for example, on the territory of a large shopping center. With sufficiently large volumes of production, it is best to work with wholesale companies, specialized stores, retail chains, etc.
Features of the assortment of covers
Your range will mainly consist of covers for mobile phones and smartphones, and also to a lesser extent - tablets. Please note: recently the previously widespread covers, which are completely made of leather, are increasingly replacing combined models of book covers with a plastic base for the gadget and a leather cover. In the future, you can significantly expand your range and produce covers not only for mobile devices, but also other leather accessories - cosmetic bags, key holders, bags, etc.
To organize such a business will require from 100 thousand rubles. This amount includes the purchase of the necessary material, raw materials and minimal advertising (leaflets, business cards, posting ads). The best option is if you have your own room where you can open a sewing workshop. An additional source of income can be tailoring of covers for individual orders (in fact, this is already an atelier) - non-standard colors, design, for less common device models, etc.
In addition, you can apply prints to existing blanks. For the production of covers, this will require special equipment, which includes a thermal transfer press, an inkjet printer with a CISS, as well as consumables - special ink and sublimation paper. All this equipment is quite compact. It can even be put at home or in the garage.
The process of printing on blanks is very simple and does not require special knowledge and skills. For printing, special blank blanks will be required. This may not be traditional covers, but bumpers that are worn on a smartphone or tablet. They are rubber and plastic white or black. The disadvantage of this direction is associated with a limited range. For obvious reasons, you will not be able to produce printed cases for a large number of device models from various manufacturers.
The financial component of the cover business
Entrepreneurs do not want to take risks and buy bumpers on those devices that are most popular: iPhone, iPad, Samsung Galaxy. Blank blanks are purchased in China with a minimum batch of 500 pieces. Covers and bumpers themselves are cheap, but add to this the cost of transportation and customs clearance. As a result, the cost of the cover with the application is 125 rubles. Retail price starts from 550 p. and higher. Models with an exclusive design will cost the end customer 1200 rubles.
As is the case with leather accessories for phones, there are two sales channels for “designer” cases: directly to end customers and through wholesale companies. In the first case, keep in mind that the main target audience of such products is adolescents and young people under the age of 25 years. These buyers can be found on the Internet.
Leading groups on social networks and promoting an online store will require considerable expenses - both time and material. At first, the number of orders will be small (according to the experience of other entrepreneurs, from two orders per day when working throughout the country). You will also have to spend your time communicating with potential buyers, sending orders in Russia, or spending money on the salaries of managers who will take on these responsibilities.
If your production facilities allow you to immediately produce a large batch of covers (from 100 pieces), give preference to wholesale customers. By the way, the organizers of joint purchases can also act as such. Even with a wholesale price of 350-400 rubles for a regular model, your margin will be over 100%, and you can quickly return the money spent. The turnover of such a small production is 300-350 thousand rubles a year, and profit - from 25 thousand rubles a month or more, depending on the assortment, designs, investments in advertising and promotion, product quality and customer service.
Covers for mobile devices - off-season goods, but they are most in demand in the pre-holiday period (unusual cases are purchased as a gift to relatives and friends).
Sysoeva Lilia(c) www.clogicsecure.com - a portal to business plans and guidelines for starting a small business 08/18/2019